Business Standard has an interview with Dheeraj Sinha, regional planning director, Bates 141 and author of Consumer India: Inside the Indian Mind and Wallet. In his book, Sinha puts Indian consumers into three segments: partition generation, transition generation and no-strings generation, and gives an account of what marketers and advertisers need to keep in mind to draw the attention of each of
The New York Times has an ethics policy that bars its reporters from investing in companies in their beat coverage. So why is it publishing Techcrunch headlines?
Smartphone apps that deliver news about the royal wedding? These might not be the sort of apps that you’ll use for months, but they’re a booming business these days.
It is almost strange in these days of wide spread smart phone adoption that we are talking about this because some days, it seems to me everyone is ‘mobile’. Yet, judging from the questions and comments we receive, I am proved wrong and so I’d like to share some thoughts on how I made gradual [...]
Mike Arrington, the Techcrunch editor who was forced to disclose his investments by Kara Swisher, Editor of All Things Digital, is trying to prove that relationships are a larger problem than money in reporting.
Research In Motion will host its annual BlackBerry World conference next week and Wall Street is hoping the company will show off some new BlackBerry smartphones.
Wake up! Its 2011 If youre a professional in any field, you need to be doing social media. If you arent connected, the world is completely blind to you. But there is an inherent problem with maintaining a professional social media presence, and it stems from social networkings humble beginnings. Most people began doing [...]
Mike Arrington, editor and founder of Techcrunch, an AOL company, today disclosed his investments in some high profile startups.
Square, the San Francisco start-up that lets anyone accept credit card payments through mobile devices, on Wednesday announced it had received an undisclosed strategic investment amount from Visa, the No. 1 credit card company.
Local is the new frontier. Local ads, deals, and services represent a massive business opportunity for the Internet giants and media companies.